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LinkedIn Video Marketing for Personal and Brand Pages

LinkedIn Video Marketing for Personal and Brand Pages

Video is the future of online marketing. It's the content users prefer — and LinkedIn is a great platform to leverage its potential. Over 225 million members are already engaging with video on a monthly basis. So, what are you waiting for? Don't get left behind by the video revolution. This course shows you how to combine the power of video marketing and LinkedIn to attract new customers and clients and increase the awareness for your brand. Goldie Chan, the #1 video creator on LinkedIn, shares her tips and tricks for producing and publishing video natively on the platform. Learn how to find inspiration, choose a video length and theme, meet collaborators, improve discoverability with the right title and tags, and more. With these insider tips, you can learn everything you need to start creating engaging and well-timed videos that grab your audience from the get-go.

Learning Objectives

  • Why is video important?
  • When to choose video.
  • Idea inspiration.
  • Choosing a title and length.
  • Using closed captioning.
  • Using hashtags.
  • Understanding metrics.
Filing
  • Issuing Organization: LinkedIn Learning
  • Issue Date: April 7, 2024
  • Credential ID: 97e6554b5d6e822351f7a7c88e5500c6832a96f8c8b1176c48b61552dbf76dab
  • Credential URL: Course Completed

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LinkedIn Video Marketing for Personal and Brand Pages

LinkedIn Video Marketing for Personal and Brand Pages

This course shows you how to combine the power of video marketing to attract new customers and clients and increase the awareness for your brand. Goldie Chan shares her tips and tricks for producing and publishing video natively on the platform.

Last Updated: May 5, 2024

About Shefik

Celebrating over 25 years in the entertainment industry, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work has been featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.

About Us

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