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Drive Product Awareness through Public Storytelling

Drive Product Awareness through Public Storytelling

In 2019, Sahil Lavingia published a blog titled "Reflecting on My Failure to Build a Billion-Dollar Company", which told the story of the fast rise and faster fall of his startup, Gumroad. Excruciatingly raw and vulnerable, it was unlike anything Silicon Valley had seen before. Today, posts like Sahil's are common, but it was his that set the template for what's now called "building in public." In this audio course adapted from his book The Minimalist Entrepreneur, Sahil teaches you how to authentically share the real-time highs and lows of the startup journey to attract audiences, convert customers, and grow the bottom line. Discover why people care about people more than brands, why it's more important to win fans than headlines, and how to harness the power of storytelling to survive another day.

Note: This course was created by Knowable. We are pleased to host this training in our library.

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  • Issuing Organization: LinkedIn Learning
  • Issue Date: July 4, 2024
  • Credential ID: 0dd73b51c6590bdca8405838652993dce14ca20b69f235d585492545e16df2b4
  • Credential URL: Course Completed

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Drive Product Awareness through Public Storytelling

Drive Product Awareness through Public Storytelling

In 2019, Sahil Lavingia published a blog titled "Reflecting on My Failure to Build a Billion-Dollar Company", which told the story of the fast rise and faster fall of his startup, Gumroad. It was unlike anything Silicon Valley had seen before.

Last Updated: December 9, 2024

About Shefik

Celebrating over 25 years in the entertainment industry, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work has been featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.

About Us

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