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The Tour at NBC Studios

NBC Studios / NBCUniversal
Shefik is featured in the visual marking of the campaign for The Tour at NBC Studios.

On October 26, 2023, NBCUniversal officially announced the relaunch of The Tour at NBC Studios, with pre-sale tickets available for purchase. The Tour at NBC Studios takes guests on an exciting journey through NBC Studios in Rockefeller Center where broadcast television was born, showcasing where some of today's most popular shows are made, right in the heart of Manhattan, New York.

The Tour at NBC Studios features behind-the-scenes access to NBC's most iconic television studios and 4 new video exhibits that show everything involved in television production and highlight the legacy of NBC at Rockefeller Center. See where your favorite shows are made. Visit where some of today's most popular television shows are made, like "Saturday Night Live", "The Tonight Show Starring Jimmy Fallon", "Late Night with Seth Meyers", and "The Kelly Clarkson Show". Also, get to see the headquarters for some of America's favorite news programming including "TODAY", "Nightly News with Lester Holt", MSNBC, and NBC News NOW.

There is nothing like The Tour at NBC Studios. NBC Pages will guide you through the production process, from staging and directing, to the technologies that deliver our content to your home. Tour guests will also be able to participate in an interactive production experience and see what it is like to create their own television show. This unique experience has been designed so that each guest can play a role, whether it be in front of or behind the camera. After the tour, guests will receive a copy of their mock television show to help them remember The Tour at NBC Studios.

The Tour at NBC Studios relaunched on November 3, 2023, with the first tour scheduled at 8 a.m. ET. As part of the relaunch, Shefik was featured in the visual marketing of the campaign as Tour Attendee, where he was captured at Rockefeller Center. The Tour at NBC Studios runs approximately 75-90 minutes and accommodates up to 12 guests. All tours begin in The Shop at NBC Studios, located on the ground floor of 30 Rockefeller Plaza.

NBC Studios at Rockefeller Center first opened in 1933 and 90 years later, guests will learn about some of the most significant moments in television and experience its rich history. NBCUniversal is excited to bring guests on this new experience and show how NBC Studios at Rockefeller Center produces over 250 hours of content that are brought to life and to viewers each and every day.

Be a part of it. Create and collaborate with your fellow guests to produce your very own show. To check availability and purchase a ticket to The Tour at NBC Studios, please go to Hours and specific studio access vary based on production schedules.


  • Art Director: Jamaal Nelson
  • Tour Attendee: Shefik

Last Updated: January 14, 2024

About Shefik

Celebrating over 25 years in the entertainment industry, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work has been featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.

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