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Rodney Chrome: Break the Internet

New York University

Rodney Chrome knows no boundaries. His genre-defying work seamlessly crosses between pop, R&B, rap, and electronic inspirations, providing an ode to the past while also showing you the sound of the future. Originally from Little Rock, Arkansas, Rodney Chrome is a multi-faceted visual artist, dancer, and musician. Growing up as a dancer, being around movement, competition, costumes, and music helped him mold his artistic identity. After moving to New York to attend the Clive Davis Institute at New York University, Rodney Chrome quickly realized that being the maximum version of himself was not only welcomed, but celebrated, and his journey as a recording artist began.

In 2020, Rodney Chrome released his debut EP "Queer Pressure", which has accumulated over 300,000 streams across all music platforms to date. Upon release, his songs "Premium Goods" and "Pulpit" were featured in various weekly round-ups on FADER and PAPER, and he has been praised by fans and peers alike for his artistic vision reflected in his music videos.

In 2021, Rodney Chrome did a full-length feature on AFROPUNK, as well as an exclusive live performance on AFROPUNK's Channel Interference show. In 2021 and 2022, Rodney Chrome also composed and wrote music for the Disney+ series "Growing Up", which highlights the unheard voices of 10 Generation Z individuals.

On April 13, 2023, Rodney Chrome released the music video to his song "Break the Internet". To officially announce the release of the video, journalist Matt Moen wrote an informative article for PAPER, where Moen noted the following:

"'Break the Internet' arrives alongside an Olivia De Camps-directed music video that is just as much as a serve. Described as catering to the fashion fiends, eclectic Shygirl-enjoyers and 'the left of center queer crate diggers', the visual features nods to Doja Cat's live performance of 'Say So' and Cardi B and Lil Uzi Vert choreographer Sean Bankhead, all taking place in what feels like a queer version of Fight Club. There are looks, there's attitude and there is not one moment wasted where Rodney Chrome does not make it abundantly clear just who the star is here."

Shefik appears in the music video for "Break the Internet", playing the role of a Fight Club Member.


  • Director: Olivia De Camps
  • Fight Club Member: Shefik

Rodney Chrome: Break the Internet (Behind-the-Scenes)

Last Updated: June 26, 2023

About Shefik

Celebrating over 25 years in the entertainment industry, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work has been featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.

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