NEW YORK — Media personality and technology maven Shefik (https://shefik.info) returns as an Associate Judge for the 27th Annual Webby Awards (https://www.webbyawards.com), where he will serve alongside a panel of esteemed judges. This is the 5th consecutive year that Shefik has been named a judge for the competition.
This year's nominees include CBS Sports, FOX Sports, Amazon Prime Video, The Walt Disney Company, HBO Max, BBC Creative, Marriott International, Netflix, Esquire Digital, NowThis, Cirque du Soleil, R/GA, BBH London, Paramount+, and American Red Cross.
This year saw an explosion of creative partnerships with brands tapping into new audiences by collaborating with talented creators, celebrities, big budget shows, games and by working together. Stand out collaborations include Axe Body Spray and Fortnite creator Kyle "Bugha" Giersdorf with Mistaverse (The Martin Agency); Doja Cat x Taco Bell: A "Contractual" Partnership (Deutsch LA); Chipotle Mexican Grill x Corn Kid (Day One Agency); Just Eat & Katy Perry — Did Somebody Say (McCann London); High Valyrian Lessons (Duolingo x HBO); Good Night World (Headspace and Sesame Street); Megan Thee Stallion and Cheetos Flamin' Hot Snackable Screens (OMD USA); Burberry x Minecraft (Burberry); and Ted Lasso and FIFA 23 (Apple).
People's Voice voting is now open, where you can vote for your favorite nominees at https://wbby.co/vote. Voting is open until Thursday, April 20, 2023 at 11:59 p.m. PT.
“For over 27 years, the Webby Awards has had a front row seat to the changing digital landscape — today new and niche platforms are providing younger consumers with more options in an ever-expanding universe," said Ciel VanderVeen, Managing Director of The Webby Awards. "This year’s nominees showcase the ingenuity, creativity, and innovation that it takes for brands to connect with consumers of all ages."
Nominees are selected by the International Academy of Digital Arts and Sciences (IADAS) of which Shefik is also an official member of the Academy since 2018 (https://www.iadas.net/member/shefik/). Other members include Natalie Guzman (Co-President and CMO, Savage X Fenty); Kieran Donahue (Chief Marketing Officer, IHOP); Peggy Ang (Chief Marketing Officer, LG Electronics); Charisse Hughes (Chief Brand and Advanced Analytics Officer, Kellogg); Sérgio Mugnaini (Chief Creative Officer, Ogilvy Brasil); Kerstin Emhoff (Co-Founder and Chief Executive Officer, PRETTYBIRD); Joanna Popper (Chief Metaverse Officer, Creative Artists Agency); Jorge Hernandez (Founder Partner and Chief Marketing Officer, Majority); Jennifer Cotter (CCO, Peloton Interactive); Alexander El-Meligi (Co-Founder and CEO, Demodern); and Joakim Borgstrom (Chief Creative Officer, BBH London).
With nearly 14,000 entries from over 70 countries around the world and a record number of social entries, this year's competition was extremely competitive. From the tens of thousands of global entries submitted, fewer than 12% were selected as nominees.
Winners will be announced on Tuesday, April 25, 2023, and they will be celebrated at a star-studded in-person award show on Monday, May 15, 2023 at Cipriani Wall Street in New York City. Fans will be able to watch special moments, and hallmark 5-word speeches from all the winners, by following @TheWebbyAwards across YouTube, Instagram, and TikTok.
"I am once again excited to serve as an Associate Judge for the 27th Annual Webby Awards," says Shefik. "It is continuously amazing to be a part of the Internet's highest honor."
About Shefik
Celebrating over 25 years in the entertainment and technology industries, Shefik (https://shefik.info) is an accomplished industry insider, who has appeared on MTV, SiriusXM, PBS, BET, network television, and in print media, as well as internationally on TRT World (Turkey). He has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, MTV World, Merck, Merriam-Webster, and Wolters Kluwer. A seasoned pro in social media with a career background as a Lead Architect and Senior Web Developer, Shefik is on the cutting edge of new media. As a videographer and producer, his work has been featured in television broadcasts and video productions for NBC's "3rd Hour of TODAY", TIME magazine, The Washington Center, TV One's "Unsung", and Broadway World. Additionally, his photography has been featured in print and online publications, such as The Independent (United Kingdom), Daily Mail (United Kingdom), Harvard Kennedy School Magazine, Playbill, and China Press, as well as around 100 television and radio outlets owned by Cox Media Group. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation" (https://invocation.co), which is broadcast on 23 terrestrial radio stations and frequencies throughout the United States, as well as the internationally syndicated video series of the same name, via Amazon and other notable outlets.
Media Contacts
Shefik
All Knight Access
+1 (914) 548-5033
shefik@allknightaccess.com
Last Updated: April 17, 2023
