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Writing Like the Greatest Masters of Persuasion

Writing Like the Greatest Masters of Persuasion

Strong writing is foundational to your career–regardless of your position. If you have a great idea, but can't communicate it effectively, nothing happens. And the better you write, the better you're perceived! In this audio-only course, Carmine Gallo shares practical wisdom to help your writing connect and convince.

Carmine Gallo is a Harvard instructor who has written several bestselling books on communication, including "The Bezos Blueprint: Communication Secrets of the World's Greatest Salesman" and" Talk Like TED".

Carmine starts with universal principles such as using the active voice, putting your bottom line on top, and writing for an eighth-grade audience. He also reveals an easy way to simplify complexity and provide context to make data more impactful. Finally, he shows how to use advanced tools such as metaphors, restraints, and writing software.

This course was created by Pete Mockaitis of "How to Be Awesome at Your Job". We are pleased to offer this training in our library.

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  • Issuing Organization: LinkedIn Learning
  • Issue Date: May 3, 2024
  • Credential ID: 87b1456d3350c2323a42ada113f4f2eec16a96fd675f59d0b68ba509edffb57f
  • Credential URL: Course Completed

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Writing Like the Greatest Masters of Persuasion

Writing Like the Greatest Masters of Persuasion

Strong writing is foundational to your career–regardless of your position. If you have a great idea, but can't communicate it effectively, nothing happens. In this course, Carmine Gallo shares practical wisdom to help your writing connect and convince.

Last Updated: May 27, 2024

About Shefik

Celebrating over 25 years in the entertainment industry, Shefik has held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work has been featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.

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