Photo Credit: Shefik
I'm very proud to be distributing Shefik's albums on my label New Gold Music, through The Orchard.
Last Updated: March 19, 2026
Celebrating over 25 years in the entertainment industry, Shefik held senior-level positions at many Fortune 500 companies and celebrated brands, including IBM, NBCUniversal, and MTV World. He currently serves as a Technical Lead at NBCUniversal. His work was featured in television broadcasts and video productions for TIME, The Washington Center, "Unsung" (TV One), and Broadway World. He is currently the Executive Producer and Host of the nationally syndicated radio show "Shefik presents Invocation", which is broadcast on over 20 terrestrial radio stations and frequencies throughout the United States, as well as the internationally distributed video series of the same name via Prime Video and other notable outlets.
Photo Credit: Shefik
"We at Yonkers Voice are happy to be collaborating with 'Shefik presents Invocation'. We feel that this partnership will create the perfect balance."
"I had the pleasure of working with Shefik for several years while at NBCUniversal... Shefik always did a great job coordinating all of the moving parts! He creative, thoughtful, proactive and a strong — everything one would ask for in a colleague!"
"I had the pleasure of working with Shefik at NBC... He is one of the most creative and resourceful people I've worked with. Shefik has a true 'road to yes' attitude and consistently goes the extra mile to ensure colleagues feel supported and confident."
"I worked with Sir Shefik for about 2 years on many NBC Sports scheduling systems helping me and my team to be most efficient in our day-to-day tasks. Shefik understood exactly what we needed and what was the best approach to get there."
"Shefik is the consummate leader, whose professionalism...and deep expertise make a real impact every day. Whether tackling complex challenges or collaborating across teams, Shefik consistently brings clarity, creativity, and a commitment to excellence."
"I had the pleasure of working with Emmy Award winner Shefik during my time at NBCUniversal, where he proved to be both an exceptional technologist and a collaborative partner... Throughout his career, Shefik has demonstrated remarkable versatility."
